The art of storytelling

Learn how to tell compelling stories, moving from the ordinary to the extraordinary, to engage and inspire asmany people as possible.

MASTERCLASS EN OR IN, IN-COMPANY, CLASSROOM OR ONLINE

COLLECTIVE AWARENESS

Duration
1h30

Number of participants
40 maximum

Objective
To learn techniques for transforming the ordinary into extraordinary stories.

Method
A Brightness public speaking trainer gives a presentation with many concrete examples. This masterclass alternates between methodology (approximately 1 hour) and discussions with the Brightness trainer (30 minutes).

The art of storytelling FR OR EN, INTRA ENTREPRISE, PRESENTIAL

GROUP TRAINING

Duration
1 day

Number of participants
10 maximum

Objective
To master all the keys to storytelling in order to develop and embody captivating speeches.

Method
Brightness is an accredited training organisation and offers a one-day training course, divided into two modules, which is both methodological and practical.

Morning
This first module is devoted to the theoretical presentation of storytelling techniques. Through the masterclass "The art of storytelling" and the viewing of several talks, the participants are led to decipher, with their Brightness public speaking trainer, the different narrative schemes, as well as the different techniques of narration, popularisation and simplification used by the greatest speakers.

Afternoon
This second module focuses on practical application through two exercises.

"From the banal to the extraordinary"
Each participant is invited to draw a random banal subject from current business issues which he or she must transform, with the help of the trainer, into a captivating three-minute story before presenting it to the group.

"Simplify and retain the essence of a complex subject"
On the basis of a complex theme, each participant must imagine a story that simplifies and enhances the subject without losing its meaning and present it to the audience.