Workshop Generative AI

Boost your productivity with generative AI.

Generative AI can radically transform your business. It offers potential productivity gains ranging from 15% to 50%.

Generative artificial intelligence is revolutionizing business, opening up new opportunities to create value and transform industries. This workshop will enable you to understand the fundamental principles of generative AI, explore how it creates value in the business world, identify the professions impacted, deploy operational strategies and use real-life cases to illustrate these concepts.

Format

Conference & workshops

In the interactive workshop version, participants work in small groups to explore the various applications of generative artificial intelligence in their own professional context. They are guided by experts in artificial intelligence and have the opportunity to put the concepts presented into practice. The workshop concludes with a session in which participants share and discuss their ideas and experiences.

For a corporate executive audience
Presented in French or English
Workshop format: 4h to 7h In-house for 15 participants
Conference format: 1h No limit on number of participants.

Skills acquired

• Fundamentals of generative AI

• Definition and key concepts

• Underlying technologies and algorithms

• Areas of application and potential

• Creating value within the company

• Improved efficiency and productivity

• Innovation and development of new products/services

• Professions affected

  • Marketing and communication: content analysis and creation

  • Human resources: training and skills development

  • Sales and customer relations: personalizing and optimizing the customer experience

• Expert conversational robot: automated assistance and support

• Using generative AI for content creation

• Setting up an intelligent chatbot

• Development of a robot dedicated to learning

• Automatic creation of training podcasts

• Implementation strategy

• Needs and opportunities assessment

• Choice of technologies and partners

• Developing an AI strategy.
  

Each workshop is tailor-made, taking into account the specific needs and requirements of each customer. This personalized approach ensures that workshop content and activities are directly relevant and beneficial to the company in question. Our aim is to provide a unique experience that meets the challenges and expectations of each customer.

A programme designed by Michel Levy Provençal

After creating TEDxParis, the first TEDx conference in Europe in 2009, Michel Levy Provençal now devotes his time to developing the Brightness agency. He works with companies and public actors by delivering conferences and coaching their leaders. He teaches at SciencesPo in the Executive Master Management of Media and Digital and has published three methodological and prospective books since 2017. He also writes regular columns in Les Echos. 

He is recognized as one of the leading voices in the French innovation ecosystem.

Brightness' network of experts can be involved in this program according to your specific needs. 

Discover the network on https://www.speakers.brightness.fr. 

They trust us

A precise yet accessible offering, which enabled teams with heterogeneous backgrounds to understand the challenges of generative AI in business through striking examples and a balanced perspective on the challenges and opportunities it creates.

Julien Villeret
Senior Vice President, Innovation, EDF

At Saint-Gobain University, we strive to be partners in transformation. The workshop led by futurist and tech guru Michel Levy Provençal enabled us to explore the potential of AI Generative in the field of learning & development. This workshop enabled us to stay at the cutting edge of this technological revolution.

Pierre Hébert
Director of Training at Saint-Gobain University

Make an appointment to analyze your needs

Consulting, project management & prototyping

Personalized support

Every company is unique. Whether you're new to AI or already advanced, whether you operate in marketing, creative, technology or other fields, we tailor our support to your specific business, maturity level and goals. We believe in working closely together to define a strategy that works for you, ensuring that generative AI adds real value to your operations and supports your future ambitions.

A guide to generative AI for businesses

• A breakthrough moment: the introduction of technologies such as ChatGPT marks the start of a new era comparable to previous industrial revolutions.

• Accelerated productivity: depending on the field, productivity gains of 15 to 50% have already been observed in 2023 with these technologies. Adopting these technologies will enable you to meet the challenges of increased competition.

• Training for commitment: To make the most of this technology, the commitment of your teams is fundamental. Training is the prerequisite for transformation.